Starbucks Launches Beta of Web3 ‘Odyssey’ Loyalty Program

The favored espresso chain opened up the Web3 extension to its Starbucks Rewards program to a “small group of waitlist members,” together with workers and clients, permitting them to interact in interactive “Journeys” that earn “Journey Stamps” within the type of Polygon-based NFTs. As well as, customers additionally get “Odyssey Factors” that can open entry to new advantages and experiences sooner or later, together with digital espresso martini-making lessons, unique occasions and journeys to Starbucks roasteries and occasional farms.